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VMware(Strategic 100 2010)

VMware(Strategic 100 2010)

VMware says its future strategy is based on helping organisations move beyond “IT as a cost centre”, to a more business-centric “IT as a service” model.

Global HQ: Palo Alto, California, US Website: www.vmware.com

Global leader: Paul Maritz, CEO

Local leader: Tim Dacombe-Bird, general manager, New Zealand

Core activity: Virtualisation from desktop to the cloud

Revenue: US$2 billion (FY2009 ended December 31)

Key customers: Gen-i, Maxnet, ABS, CS Energy, Curtin University of Technology, Macquarie Telecom

Employees: 8200 (230 in Australia and New Zealand)

VMware says its future strategy is based on helping organisations move beyond “IT as a cost centre”, to a more business-centric “IT as a service” model. To this end, the company has launched cloud computing products, for example VMware vCloud and VMware vFabric, which aim to enable a new model for delivering and consuming IT services across hybrid clouds.

Many companies are building a cloud software stack. Analysts say VMware has a solid start through its dominance of the server virtualisation market and its products that make desktops accessible from anywhere, a concept called virtual desktop infrastructure.

Ulrika Hedquist and Joab Jackson

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