CIO role now more closely aligned with business issues

CIO role now more closely aligned with business issues

They are expected to help drive revenue growth as well, reports IDC.

Initial results from the annual Asia/Pacific Dynamic IT Benchmark 2010, a survey held by the global market intelligence specialist IDC, are determining that the current role of the CIO is becoming more closely aligned with business issues such as process innovation, cash flow management and revenue generation. Improving customer service

Dr. Patrick Chan, chief technology officer, emerging technologies, practice group at IDC Asia Pacific, said that in 2010, CIOs are starting to use more of their ICT budget to work on projects concerned with improving customer service performance and boosting profitability. Chan added that today's CIOs, instead of simply helping to keep the businesses running, are expected to help drive revenue growth as well.

Other findings from the survey touch on various key aspects and developments in the IT sector of the Asia Pacific region. For instance, in reaction to the changing economic climate, it was determined that 46 percent of the survey's respondents are planning to increase self-servicing capability for IT.

They aim to get employees to manage their own ICT needs in order to free up resources to focus on business concerns such as cashflow, customer service and profitability.

Operational efficiencies

About 44 percent of respondents indicated an interest in setting up cloud computing projects within the next year. The interest in private cloud--cloud setups exclusively for one organisation--and virtual private cloud was determined to be six times the interest in the public cloud.

Scalability is a core focus for 59 percent of respondents' IT refresh strategies, making rapid provisioning key in order to be able to respond more quickly to changes.

Organisations are engaged in the active review of methodologies that can help optimise core IT processes to help them differentiate businesses. IDC has determined that those enterprises that have adopted such methodologies early on have managed to achieve better operational efficiencies.

Lastly, the use of social networks like Facebook, LinkedIn and Twitter are rapidly gaining popularity among respondents, with 55 percent using social media networks to help with decision-making and 64 percent stating that their reliance on these online communities and web-based networks have increased significantly over the past year.

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