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Vodafone

Vodafone

British mobile network operator Vodafone is the world’s leading mobile telecommunications company, with a significant global presence. In Asia-Pacific it has strong presence in Australia, New Zealand and India.

Global HQ: Newbury, Berkshire, England Website: www.vodafone.com

Global leader: Vittorio Colao, CEO

Local leader: Russell Stanners, CEO New Zealand

Core activity: Telecom services including voice and data

Revenue: £41 billion (US$65.3 billion) (FY08-09 ended March 31)

Key customers: 315 million customers (consumers, SMEs and corporates)

Employees: 79,097

British mobile network operator Vodafone is the world’s leading mobile telecommunications company, with a significant global presence. In Asia-Pacific it has strong presence in Australia, New Zealand and India.

Even though rapid growth in new mobile customers in much of Europe is now over, the group has been growing in other geographies. Between July and October 2008, Vodafone introduced iPhone 3G and Blackberry in the market. In January 2009, Vodafone started trials of HSPA+ mobile broadband at speeds of up to 16 Mbps. In February, Hutchinson and Vodafone agreed to merge their Australian telecom operations to form an equally-split joint venture. This was completed in June.

Though the economic crisis has had a significant effect on the environment in which the telco operates, the company has delivered adjusted annual operating profit of £11.8 billion. In Asia-Pacific and the Middle East, revenue increased by 19 per cent on a pro forma basis. Zafar Anjum

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Tags strategic 100 2009

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