Global leader: Jit Saxena, chairman and CEO
Local leader: Allan Bagley, managing director for South Asia
Core activity: Data warehouse appliances
Revenue: US$126.7 million (FY07)
Key customers: Amazon.com, Nationwide, Neiman Marcus, Orange UK, NYSE, Euronext, Virgin Media and Shopper’s Stop
With the invention of data warehouse appliances, Netezza is widely credited with simplifying the analytics for companies drowning in data and struggling to find the processing speed and power to analyse and understand what it all meant. Netezza technology is noted for its reliance on field programmable gate arrays and power PC processors, rather than standard disk controller chips and Intel CPUs.
Netezza now claims to be a data warehouse appliance leader, combining storage, processing, database and analytics into a single system promising 10 to 100 times the performance, at half the cost and one-third the power of other approaches. Its competition includes Oracle, Teradata and IBM.
Netezza has more than 200 enterprise customers in financial services, geospatial, telecom, retail, government and outsourced analytics and more than 100 partners whom have written advanced analytics functions for risk simulation, dynamic re-pricing for telecommunications, customer scoring and complex transformational logic, fuzzy name matching for intelligence and fraud detection and others.
In September this year, Netezza launched a software-based spatial extension to its data warehouse appliance, allowing business intelligence customers to quickly access location-based information.
Nabil Elsheshai, senior analyst at US-based Pacific Coast Securities, describes Netezza as a clear leader among the next-generation appliance vendors, with a momentum that was attracting competition. “Netezza’s market presence, large customer base, strong financial solution and unique product position should enable it to continue its recent growth trajectory. It is likely some of these competitors will emerge from the pack, but the rapid growth in the appliance sector and current low penetration mean that the market should support several successful vendors. In addition, our most recent checks indicate that Netezza finished the second quarter in a good position and should be able to post additional upside.”
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