Senior IS executive: Damian Swaffield, general manager technology Reports to: CFO
Size of IS shop: 85
Mobile PCs: 250
Hand-held devices: 0
Total screens: 1750
PC environment: Windows XP, Vista; Compaq; HP; Apple
Server environment: Linux; Windows 2000, 2003, NT; Sun; HP
DBMS: Ingres, Oracle, SQL, MySQL
Address: 100 Victoria Street West, Auckland
Website: Website: www.tvnz.co.nz
Key IS projects this year: Service consolidation; WAN upgrade; new
sales system; tape digitisation.
IN THE FIERCELY competitive environment of digital broadcasting,
TVNZ has a strategy to “inspire New Zealanders on every screen”.
To achieve this it needs IT systems that can manage and repurpose
content to appropriate channels and ‘screens’ to deliver commercial
and public value, says Damian Swaffield, general manager technology.
“We intend to deliver very strong growth in the online and mobile
space this year and beyond. IT sits at the heart of the media revolution,
both in emerging business channels such as online, as well as in the
core of video processing.
“IT systems are needed to manage and store content as well as deliver
it to audiences and TVNZ plans to develop them. However, systems
that automate content management and re-purpose content for different
broadcasting platforms are immature and relatively expensive. To
meet TVNZ’s demands a number of point solutions may need to be
built or bought, which could potentially lead to a fragmented architecture,
something we want to avoid,” says Swaffield.
He says it is important that new media systems allow TVNZ to react
quickly to new platforms and partnerships and deliver appropriate
content without high staff cost overheads.
In 2008 TVNZ will move more of the servers to virtualisation, along
with new systems for advertising, and the delivery of online television
content for special events like the Olympics and New Zealand’s
elections. From a data storage perspective, the station will be rebuilt
to be server and hard disk drive-based rather than tape-based, which
will assist with the storage of large video files.
Swaffield says redevelopment of the station’s ‘playout’ system which
creates live breaks and crosses to different events will create flexibility,
allowing journalists to edit stories quickly and on location and for other
staff to re-purpose those stories for the online channel.
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