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IBM appoints new managing director for Australia and New Zealand

IBM appoints new managing director for Australia and New Zealand

David La Rose replaces Kerry Purcell, who will return to a senior leadership role in IBM Japan

IBM has appointed David La Rose as managing director for Australia and New Zealand, replacing Kerry Purcell, who will return to a senior leadership role in IBM Japan.

“Having spent much of my early career working for IBM in Australia, I regard it as a real privilege to be given the opportunity to lead this business. I have a strong appreciation for the talent that exists within IBM across Australia and New Zealand, and a great respect for the innovation and industry leadership shown by our clients,” says La Rose, in a statement.

“Digital disruption continues to reshape industries and markets around the world. IBM remains a trusted partner for delivering value and solving business issues, and I look forward to working closely with our clients as they tackle these challenges."

La Rose has been with IBM for 28 years, and has held senior executive roles in Europe and Asia Pacific (AP). Most recently he was the AP vice president for enterprise and commercial, responsible for IBM’s sales organisation across the region.

During his time in Europe, La Rose was the general manager, Central and Eastern Europe (Poland, Czech Republic and Russia) and also held the role of vice president, IBM Global Business Partners.

IBM New Zealand managing director Mike Smith will continue to lead the local operation, reporting to La Rose. 

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