Menu

Stories by Rob Enderle

The art of a successful tech company turnaround

Turnarounds are a bit of a passion for columnist and consultant Rob Enderle. More often than not they are done badly. Enderle talked with a client about how it pulled off a turnaround.

Written by Rob Enderle25 Sept. 15 17:34

How to do layoffs right (when you absolutely have to)

The tech industry has a history of doing major layoffs too frequently and often badly. The reality is this can and should be avoided. Columnist Rob Enderle discusses why layoffs should be seldom used and how to do them right when necessary.

Written by Rob Enderle18 Sept. 15 20:52

How to find career happiness: Stop chasing the money

When I started working on my undergraduate degree, one areas I focused on was manpower management -- the study of how to manage and motivate people. A lot of work went into understanding what got employees up and focused and how to match people to the jobs they would most enjoy.

Written by Rob Enderle18 July 15 02:46

Why happiness beats money when choosing a tech career

I've had an incredibly varied and generally fascinating career. I dropped out of college after two years to work full time at Disney. When they fired everyone in management who didn't have a degree, I walked off the job and went back and finished my Associate in Arts degree. Then I went on to earn a Bachelor of Science degree and ended up working in commercial real estate after turning down an interview with the firm that would eventually become Microsoft. (Yes, I still kick myself in the butt for that one.)

Written by Rob Enderle11 July 15 01:09

Security threats and why you never want to name anything

There is a bit of a name fight going on with a new class of security software. Traditionally, this has been called UBA, for User Based Analysis or Analytics. However, recently newer firms are coming to market arguing that the name should have more to do with the benefit the technology provides and reflect that the breadth of analysis goes well beyond users. Thus, you have ABD, or Active Breach Detection, and this could as easily be DBD, or Dynamic Breach Detection, or even SJIASSFYCAWCTYWTAAWTAS or Some Jerk Is Already Stealing Stuff From Your Company And We Can Tell You Who They Are And What They Are Stealing.

Written by Rob Enderle04 July 15 01:57

Lessons learned from the Apple-Google privacy fight

One of the fascinating things about the last decade was the iPhone. We had a market dominated by companies like Palm, RIM, Nokia and Samsung. Each was incredibly powerful in its segment and two were massive multinationals. But, despite all that, Apple walked in and cut through them like a knife through butter.

Written by Rob Enderle06 June 15 04:49

IT leadership lessons from Sun Tzu: Passion matters

I recently attended an event celebrating the 50th Anniversary of Moore's law and was entranced by some of the old stories from Intel's founding. Part of what I found fascinating was the virtual passing of the torch from the passionate founder Gordon Moore to Intel's current CEO Brian Krzanich.

Written by Rob Enderle16 May 15 01:29

How to stop 5 catastrophic corporate practices

All too often I have seen businesses repeat catastrophic mistakes when implementing strategic initiatives. Here are the five most common mistakes that companies regularly make thinking they are best practices.

Written by Rob Enderle16 Feb. 15 13:00

Expect tech trouble to come in 2015

As we start the New Year, let’s look ahead at some of the coming troubles and concerns of 2015.

Written by Rob Enderle09 Jan. 15 09:28

Why it's (finally) time to embrace thin client technology

Earlier this week, I was at Dell's analyst update on its thin client business and it got me thinking about how thin clients were supposed to replace personal computers. An experience that was instant on/off, that embodied simplicity and reliability and that not only had the performance of a PC but could be updated without any user impact was a compelling idea.

Written by Rob Enderle06 Dec. 14 06:36

5 signs that a vendor won't make it to 2020

I'm not going to call them out by name. I'm not that fond of getting nasty calls from PR folks, but I'm going to list what I think the conditions are for failure and you can then apply those conditions to your vendors to see how they fit. This goes beyond technology and into most areas of business.

Written by Rob Enderle27 Nov. 14 05:00

If Your IT Company Merges or Splits, Are You in Trouble?

The general answer to the question posed in the headline is "Yes." You can count the number of firms that have done this well on one hand and still have two or three fingers left over.

Written by Rob Enderle15 Nov. 14 02:09

The Second Machine Age Will Make Everything You Know Obsolete

One of the most interesting talks at this week's Dell World was a panel with Reddit co-founder Alexis Ohanian and Andrew McAfee and Eric Brynjolfsson, authors of The Second Machine Age. It was a fascinating -- and frightening -- talk about what's to come.

Written by Rob Enderle08 Nov. 14 05:35