Two years ago, e-book evangelists were warning traditional book publishers that they'd better get on the e-book wagon fast, since the next two years were going to make or break them. It was a heady time: Accenture had confidently predicted that by 2005 digital books could account for one of every 10 books sold, and publishers were rushing to assemble digital book divisions.
Well, turn the page. In 2001, the going got tough for e-publishing. By December, AOL Time Warner had closed its iPublish.com electronic publishing division. (Now the company outsources the distribution of its e-books.) By May 2002, one Jupiter Media Metrix analyst, once an e-book protagonist, said the whole thing was a dumb idea.
- Free Whitepaper! The 5 criteria to help you select the right analytics platform for your organization.
- Free Whitepaper! Learn how to create an analytics environment that is governed, scalable and self-serve.
- Free Whitepaper! Learn how IT is evolving from producer to enabler, and fostering collaboration around analytics.