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Stories by Thomas Wieberneit

CRM adds to business value in tough times

Across all industries, particularly within retail, companies have experienced lower sales due to customers spending less. This presents a substantial challenge for a company committed to remaining customer-centric in these tough times.
Most companies have cut costs across the board in order to maintain a positive bottom line in the reduced revenue environment. This has led to a reduction of funding for ongoing or planned projects, even though some of these projects and initiatives remain crucial for a company’s future.

Written by Thomas Wieberneit03 Oct. 09 22:00