Stories by Matt Kapko

How 'Facebook at Work' Could Alter the Social Enterprise Landscape

Most people don't want to be caught at work with Facebook open on their computers or smartphones, but that may change very soon. Facebook is working on a new social network for the workplace, called "Facebook at Work," that would pit the king of social media against more business-savvy stalwarts such as Google, Microsoft and LinkedIn, according to the Financial Times.

Written by Matt Kapko02 Dec. 14 02:57

In Pictures: 9 new Twitter features and tweaks coming in 2015

Coming soon to a Twitter timeline near you, these nine new features, which are expected to roll out during the coming year, put a new focus on video, direct messaging, alerts and notifications, and more.

Written by Matt Kapko20 Nov. 14 08:32

Social Media giants fail in response to online abuse

Three of the world's leading social networks -- Facebook, Twitter and YouTube -- are woefully lacking in their response to online abuse, harassment and violence against women, according to a new report card from the Association for Progressive Communications' Take Back the Tech campaign.

Written by Matt Kapko11 Oct. 14 07:21

How Live Tweeting Is Changing Broadcast Media

Television has always been a lean-back experience, a passive activity that millions have enjoyed from their couches, recliners and bean bag chairs for decades. Social media throws a monkey wrench into all of that.

Written by Matt Kapko01 Oct. 14 00:39

Most CEOs still don't get social media

Social media is a virtual ghost town for most CEOs with participation among the world's most elite leaders at embarrassing low numbers. A staggering 68 percent of CEOs at Fortune 500 companies have no social media presence at all, according to a new study from and Domo.

Written by Matt Kapko24 Sept. 14 02:55

Apple Lays Out Its Social Media Aspirations

Apple CEO Tim Cook unequivocally tells PBS' Charlie Rose that the company has no plans to be in the social media business. "We have no plans to be in the social networking area," he tells Rose without hesitation.

Written by Matt Kapko19 Sept. 14 04:21

Is Social Media Reviving or Killing Our Classrooms?

Remember the days when back to school meant a trip to the store for new pencils, paper and maybe a spiral notebook or two? Today's students, particularly those in the higher grades and college level, have little time or interest in those analog commodities -- they're carrying laptops, tablets, smartphones and other gadgets.

Written by Matt Kapko10 Sept. 14 06:09

Who's Really Using Tinder (and How Are They Using It)?

There's a good chance someone you know is using Tinder as you read this. He or she is swiping left or right, looking for someone, somewhere for something. Each of those variables contributes to the service's serendipity, which makes it fun with just enough different and unexpected turns.

Written by Matt Kapko01 Sept. 14 23:56

An Inside Look at LinkedIn's ‘Unbundling' Mobile Strategy

LinkedIn is unbundling itself at an increasing rate as it approaches its "mobile moment" later this year when more than half of its 313 million monthly active users access the site via mobile devices. The company has released a series of mobile apps for specific use cases -- seemingly throwing everything at the wall to see what sticks.

Written by Matt Kapko27 Aug. 14 01:58

Foursquare Reinvents Itself, But Will the Overhaul Pay Off?

Foursquare CEO and co-founder Dennis Crowley has long lamented the need to make users do much more than what's necessary. Foursquare has always asked a lot of its users, though, even if that's because the scope and ambition for a personally curated social discovery app requires it.

Written by Matt Kapko23 Aug. 14 04:03

How social networks are changing mobile advertising

For digital marketers, the road to riches on mobile screens has been long and riddled with holes of divergence. But the pursuit, which harkens back to the pre-smartphone era, has gotten more promising thanks to social media.

Written by Matt Kapko21 Aug. 14 05:37

Mobile Advertising Will Dominate Social Networks

If you thought the shift from analog to digital was fast, just wait until mobile takes over in a social world. By year's end mobile ad spending will comprise 68 percent of Facebook's revenue and 84 percent of Twitter's, according to a whirlwind presentation of stats and trends given by eMarketer Chairman Geoff Ramsey here at ANA's Digital & Social Media Conference.

Written by Matt Kapko16 July 14 02:47

How to Improve Your Job Search With LinkedIn's Mobile App

Let's face it. Staring at a big screen on your lap or desk all day doesn't always make for the most conducive environment for job seeking. Amid the doldrums of unemployment, there's only so many hours to waste before the urge to get outdoors to soak up all that newfound freedom takes hold.

Written by Matt Kapko08 July 14 06:28

A Look Inside the YouTube Culture

VidCon was like a crash course in modern day pop culture. On the quad outside the main hall an army of screaming teenagers rushed from one YouTube star to the next. Some of the stars and their respective mobs were large enough to require security escorts.

Written by Matt Kapko02 July 14 08:41