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Stories by Rob Whiteley

Tackling the ‘shiny new object syndrome’

I've had the opportunity to visit several infrastructure and operations industry events already this year. Each targeted the same basic message: a return to innovation. But I have to wonder, are we really ready for innovation? The last 18 months have been marked by a consistent and constant effort to demonstrate return on investment (ROI). Why, as we now enter 2010, is there a sudden emphasis on innovation? The answer is what I refer to as "new shiny object syndrome”.
As an infrastructure and operations professional, you're used to focusing on new, innovative uses of technology to support the business. However, the last 18 months have been anything but innovative. This period was characterised by project budget freezes and 20 percent cuts to your operational budget. In fact, infrastructure spend suffered the deepest budget cuts in 2009, with a 16.3 percent reduction from 2008 levels.

Written by Rob Whiteley02 March 10 22:00