Stories by Lauren Brousell

How CSOs Can Help CIOs Talk Security to the Board

Most CIOs are not security experts, but in the board room they need to be. Thanks to the CSO, , they don't have to go it alone. Behind the scenes, they can help prepare the CIO, offering advice on how to interpret the company's threat levels, boiling down the most relevant information and communicating it, early and often, so the C-suite will pay attention.

Written by Lauren Brousell22 Nov. 14 02:50

How to Help Millennials Prepare to Be Successful Leaders

As millennials continue to grow as the largest generation in the workforce, they will move into leadership roles in ways that are much different than generations before them – that is, without the prerequisites of certain job titles or number of years of experience.

Written by Lauren Brousell05 Nov. 14 05:27

Gamification Helps Utility Companies Change Customer Behavior

In exchange for discounts from their favorite companies, people will like corporate Facebook pages, fill out surveys and join mailing lists. But power companies have to get their customers to do more than that.

Written by Lauren Brousell28 Oct. 14 01:06

6 Ways CIOs Are Moving to the Digital Enterprise

The newest buzzword in IT is digital enterprise – a company with all-digital customer interactions, processes, jobs and information that's fast and easy to access. A panel of CIOs and a CMO at the recent CIO Perspectives Chicago event to talk about how companies are becoming fully digital and addressing the challenges associated with it.

Written by Lauren Brousell07 Oct. 14 00:32

4 Tips to Help CIOs Land a Seat on the Board

To make the jump from IT to a corporate board, CIOs have to change their thinking. Their mission is no longer all about IT projects, ROI or uptime. It's also about educating boards of directors about IT risk, competitors and digital disruption. At CIO Perspectives Chicago last week, Adam Hartung, a member of National Association of Corporate Directors and managing partner of Spark Partners, offered some tips to CIOs on how to get on a board and how to bring value to the discussions once they get there.

Written by Lauren Brousell27 Sept. 14 03:57

CIOs Must Collaborate to Spark Transformation

"Don't boil the ocean," was the advice David Thompson, CIO of Western Union, offered at CIO Perspectives San Francisco this week. "If you wait three years to deliver value, the business will lose interest."

Written by Lauren Brousell28 May 14 04:22

Fashion Retailer Adds 'Tech Tables' to Stores

Chico's, a women's clothing retailer, is adding in-store 'tech tables' and a digital magazine to flesh out its omnichannel strategy

Written by Lauren Brousell31 March 14 20:36

8 Ways Big Data and Analytics Will Change Sports

The leading minds in sports convened in Boston last week at the annual MIT Sloan Sports Analytics Conference to share ideas about how big data will be a game-changer for fans, players, coaches, officials and front-office personnel.

Written by Lauren Brousell13 March 14 17:44

NFL's CIO Looks to Improve Fan Experience With In-Stadium Tech

NFL CIO Michelle McKenna-Doyle talks about plans to encourage NFL teams to deploy Wi-Fi and analytics engines in their stadiums. The goal is to improve the in-stadium experience, to allow fans the ability to use their mobile devices to consume more football content and share the experience.

Written by Lauren Brousell21 Jan. 14 13:35

Five things CIOs need to know about CX (customer experience)

1. Engage your customers. Bruce Temkin, managing partner of the Temkin Group, a customer experience (CX) research and consulting company, says companies need to reach out to customers through varied channels: "Listen in on calls, read feedback from surveys, and learn how to integrate this into the development of IT," he says. AT&T did this when it revamped its CX in retail stores. "We had customers provide direct feedback about the technology," says CIO Thaddeus Arroyo, whose team also learned from videos of customers interacting with sales reps.
2. Hire key players. Temkin says more companies are adding a chief experience officer to head up CX initiatives. "It's an important executive for the CIO to partner with," he says. And CX should affect other hiring decisions too. "CIOs need to have more key players focused on understanding how customers interact with the business," he says. Kyle McNabb, VP and practice leader at Forrester Research, adds that this talent should be in-house. "If they've relied on outsourcing, they need to bring it back." He also says it's worthwhile to train business analysts to be process- and customer-centric.

Written by Lauren Brousell16 Sept. 12 22:00

Five Things You Need to Know About Near-Field Communications

1. It's cheap and easy. Near-field communication (NFC) is a short-range wireless transmitting technology that connects a smartphone with a receiver to transfer data. NFC's big potential is in mobile payments, which are convenient and cost saving, so they're attractive to users and companies. Sandy Shen, an analyst at Gartner, says NFC appeals to a variety of industries because "it supports any services that require data transfer and authentication."

Written by Lauren Brousell29 March 12 03:01