They are setting their sights on IoT, but are more cautious on investments on AI, according to a new survey by Constellation Research.
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‘Technology is changing so rapidly and is so broad now, we need to make sure that we are working with our colleagues and customers in a way that helps them understand these changes’
For years, CIOs raged against stealth technology that could put their company's security - and maybe their authority - at risk. Today, though, IT executives see the world differently and are quick to explain that they should be ambassadors between tech vendors and business users.
The research firm predicts the convergence of IT and marketing as businesses increasingly look to digital promotional strategies.