Investments in marketing technologies are on the rise, but syncing them with existing systems is another story.
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When the Ministry of Education moved ‘the heart of the organisation’ – its datacentre - to the cloud, the ICT team prepared for every possible scenario.
Before you can be influential you need to be seen as fundamentally competent, writes Owen McCall. You have to be strategically relevant, that is, you have to understand your business and the issues your peers are dealing with on a daily basis. You have to be influential with your peers so that when you talk knowledgeably about how IT can deliver value to the business or how IT was altering the competitive landscape, they listen.