Menu

social marketing - News, Features, and Slideshows

News about social marketing
  • Traversing the Labyrinth of Social Marketing Metrics

    Businesses still struggle to hone in on the most appropriate social metrics. Far too many firms emphasize vanity metrics when there remains little agreement over the true value of a follower, friend, retweet, reblog, pin or like.

    Written by Matt Kapko22 May 14 03:57