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  • 7 Ways to Use Social Media to Attract Holiday Shoppers

    How can social media help businesses drive traffic to their ecommerce or bricks-and-mortar sites this holiday season? posed that question to dozens of marketers and social media experts. Following are their top seven strategies for how to use Facebook, Twitter, Pinterest, Instagram and YouTube to engage customers and get them -- and their friends -- to check out (and hopefully buy) your holiday offerings.

    Written by Jennifer Lonoff Schiff25 Nov. 14 01:55
  • Saving YouTube videos for offline viewing

    Watching a YouTube video typically requires an Internet connection, but with a little preparation the videos can be saved for later offline viewing.

    Written by Nick Barber23 Aug. 13 16:54
Features about youtube
  • Inside the murky world of 'social media influencers'

    Marketing via "influencers" used to mostly mean professional athletes pitching expensive shoes or supermodels selling slick sports cars. Today, some brands put products in the hands of "Internet influencers," many of whom have even larger audiences and more reach than the brands.

    Written by Lauren Brousell10 July 15 01:52
  • In the Digital Enterprise Everyone Needs to Think SEO

    The online world has spawned a virtual content creation and aggregation boom. Digital marketers flood online channels with YouTube how-to videos, Instagram photos, Tweets, Facebook posts, Web pages, graphics, blogs and more. In turn, consumers rely on Google search to help them sift through the rubble and find nuggets of useful information.

    Written by Tom Kaneshige05 Dec. 14 05:44
  • The new killer app is a real human

    The future was supposed to be automated and computerised. But it turns out that automation is creating demand for the human element.

    Written by Mike Elgan09 Nov. 13 12:03
  • Gartner: The top 10 strategic technology trends for 2012

    ORLANDO -- The technology that makes up many of the systems in the ITworld today is at a critical juncture and in the next five years everything from mobile devices and applications to servers and social networking will impact IT in ways companies need to prepare for now, Gartner Vice President David Cearley says.

    Written by Michael Cooney19 Oct. 11 04:41